| Brand & Visual Identity | Establish and maintain brand recognition and consistency | Logos, brand guides, color systems, typography | Illustrator, Photoshop, brand systems, typography |
| UI (User Interface) Design | Design digital interfaces that are visually appealing and user-friendly | Website layouts, mobile app interfaces, dashboards | Figma, Adobe XD, UX/UI principles, wireframing |
| Web Design | Create websites that align with branding and user needs | Website design mockups, layouts, landing pages | HTML/CSS basics, responsive design, CMS familiarity |
| Mobile App Design | Build functional, intuitive mobile app interfaces | App screens, navigation flows | Figma, prototyping tools, mobile UX design |
| Print & Publication Design | Communicate information through printed materials | Magazines, posters, books, flyers, brochures | InDesign, layout grids, typography, pre-press setup |
| Packaging Design | Attract buyers and convey product value through packaging | Labels, boxes, wrappers | Illustrator, dielines, 3D mockups, printing formats |
| Motion Graphics Design | Use animation and movement to communicate or enhance visual storytelling | Animated ads, explainer videos, logo animations | After Effects, Premiere Pro, storyboarding |
| Environmental Design | Apply graphic design in physical spaces to guide or inform people | Signage, wayfinding systems, exhibitions | Illustrator, CAD tools, spatial layout planning |
| Advertising & Marketing | Persuade and promote through visual materials | Social media posts, ad banners, email graphics, posters | Photoshop, Illustrator, marketing knowledge |
| Infographics & Data Viz | Translate complex data into clear visual communication | Infographics, charts, graphs, dashboards | Illustrator, Tableau, information hierarchy |
| Product Design | Design product forms and interfaces for utility and aesthetics | Product visuals, mockups, also, T-shirts, mugs | Illustrator, Photoshop, and more. |
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